Your biggest cost may not be the cost of building your app. Your biggest cost may be building the wrong things.
1. Start with Your Idea, Sketches or App
Start with your great idea, sketches or "needs more love" app.
No matter your project — a website, web app, mobile app, product launch, marketing campaign, chat app — come to Sunny early to refine your ideas, improve the customer experience and test your assumptions quickly. Stop guessing. Getting clarity on your next project before it gets too far underway could be the difference between a successful launch and budgets, time and morale wasted. Get rolling fast. Learn quickly. Execute quickly. Improve continuously.
2. Access Seasoned Designers.
Add a Customer Experience expert to your product team.
Work with designers who have worked on digital projects for respected brands ranging from startups which have gone on to raise millions in funding, to beloved brands with billions of views to projects affecting millions of dollars in sales. Designers who are focused on performance and the complete customer experience -- the Sunny process makes them accessible to your project.
3. Craft a Customer Experience that Performs.
We help you amplify your product's value.
Design that performs is more than pretty pictures. It's empathizing with your audience, knowing what they value most and communicating and delivering that value. It's crafting a customer experience that delivers value worth telling others about. We help you discover, communicate and deliver your product's most compelling value to customers.
4. Refine Designs Quickly.
We design, build & refine a rapid, interactive design prototype.
We work with you and your team to find the best way forward quickly for your website or app. Alternative solutions to issues that come up are uncovered and resolved before they become costly problems down the line. The Sunny process helps stakeholders and designers make smart decisions without long delays from endless back and forth's.
5. Test With Prospects & Others.
We help you validate and learn from these prototypes.
We help you test your prototype with prospects new to you. And if you have existing customers, we help you empower them by bringing them into the decision making process. Learn what works and what doesn't. Collaborate and grow your base of promoters. Use your handsomely-designed prototype to gauge customer, influencer or investor interest, to encourage hires or to send to developers with complete clarity.
"The sprints we ran with Sunny were breakthroughs for us. Our team was able to focus on core challenges via a systematic approach that compressed a lot of decision making into a short period of time. One result was the doubling of our signup conversion rate. Another was a completely new way to sponsor conversations that are core to our site’s growth."
"It focused us and forced us to align on what is important to our company and our app vs getting caught up in trivial requirement conversations. It helped having Nat's expertise to keep us moving in the right direction and accountable to produce. He does an awesome job but also has great creative ideas and design chops that we're lucky to have access to. Thank you!"